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History"Founded on Faith, Forged with Family"Vite Greenhouses is owned by brothers Jerome, Don, and Greg Vite. The company has a rich and interesting history that began with their father and mother, Bill and Madeline. Bill was already a third-generation vegetable farmer who sold his produce at the South Bend Farmer's Market and the roadside stand at the farm. He constructed his very first "hothouse" on a flat bed hay wagon for portability. The boys (and sister Vicki) planted cantaloupe seeds in Jiffy wafers; he'd start them early in the spring to get a head start for planting in the field at the earliest possible date. This practice helped him develop quite a muskmelon business selling wholesale to local grocers and at the Benton Harbor produce market as well as retail at Market and the farm stand. The kids provided vital help while still at home but eventually each left for college in the early 1980's and then their own ways into the corporate world and far away from the farm. Don ended up in Chicago, Greg in Statesville, NC, and Jerome in Grand Rapids, MI.
Bill and Madeline - 1989 Bill and Madeline - 1989 In the course of time, each son left his career in the marketplace and migrated back to the farm with their own families to join in the greenhouse operation. Today, the brothers and their families are neighbors to each other and live on the farm they grew up on. The continued success of Vite Greenhouses is a result of the values each family shares: Faith in God, commitment to family, and hard work. Bill and Madelines's 50th Anniversary celebration - August 6, 2011 Bill and Madelines's 60th Anniversary celebration - August 6, 2021 |
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